Social Media & Digital Marketing 101

SKU: social-media-digital-marketing Category:


The objective of this course is to help business owners with the online portion of their business through creative marketing ideas implemented through the power of social media, online tools and apps.

In this course we are going to take a deep dive into how to generate ideas through online marketing with social media, live streaming, purposefully posting on social media, and lead capture methods. These ideas will then be looked at with the objective of creating reusable content for social media as well as other content platforms (emails, blogging, video and making them all work together without investing a lot of time).

You will learn to setup your business Facebook page, use Facebook groups to generate leads and live video topics. We take a step by step look at setting up each part of your page to its max. to attract your ideal customer/client and get them to follow you and eventually do business with you.

Do not worry if you do not have anything in place as of yet, this course is a great start for beginners and will get you up to speed in no time.


Module 1 – Online Lead Generation

1.1 Intro to Social Media Digital Marketing
1.2 Online Lead Generation prt1
1.3 Online Lead Generation prt2
1.4 Lead Examples
1.5 Live Streaming Video for Leads
1.6 Lead Generation
1.7 Using Your Customers
1.8 Cranial Sacral Therapy prt2
1.8 Be Ready

Module 2 – Facebook, LinkedIn, and YouTube 101

2.1 Create a Facebook Business Page
2.2 Facebook Setup
2.3 Marketing in Facebook Groups
2.4 Messenger Bots
2.5 More on Messenger
2.6 Facebook Video using InShot
2.7 Repurposing
2.8 Setting Up LinkedIn Profile
2.9 Benefits of YouTube

Module 3 – List Building & Email Marketing

3.1 Email List prt1
3.2 Email List prt2
3.3 MailChimp prt1
3.4 MailChimp prt2
3.5 Email Content Ideas
3.6 Email summary

Module 4 – Creating Social Media Content and Marketing Materials with Canva and other Apps

4.1 Canva Image Creation
4.2 Making a video with your phone
4.3 InShot video
4.4 Purpose Video Marketing
4.5 Transcribing Video
4.6 Word Swag
4.7 Ripl
4.8 Instagram prt1
4.9 Instagram prt2
4.10 Instagram prt3

Module 5 – Sales Funnels

5.1 Click Funnel prt1
5.2 Click Funnel prt2
5.3 Funnel Building prt1
5.4 Funnel Building prt2

Module 6 – Apps & Tools Review

6.1 Social Media apps
6.2 Podcasting
6.3 Customer Value Letter
6.4 Tips and Tricks
6.5 Fiverr
6.6 Outro

With Vision Training System’s e-learning system, certification has never been simpler! You can be starting your IT career or taking your current IT skills to the next level in just a few short weeks. Our award winning learning system gives you all of the benefits of a live class at just a fraction of the cost. We’re so confident that our materials will produce results; we guarantee you’ll get certified on your FIRST attempt or your money back!

Vision Training System’s courses include:

Expert Instructor-Led Training

Vision Training System uses only the industry’s finest instructors in the IT industry. They have a minimum of 15 years real-world experience and are subject matter experts in their fields. Unlike a live class, you can fast-forward, repeat or rewind all your lectures. This creates a personal learning experience and gives you all the benefit of hands-on training with the flexibility of doing it around your schedule 24/7.

Visual Demonstrations & Multimedia Presentations

Our courseware includes instructor-led demonstrations and visual presentations that allow students to develop their skills based on real world scenarios explained by the instructor. Vision Training System always focuses on real world scenarios and skill-set development.

Quizzes & Exam Simulators

Vision Training System’s custom practice exams prepare you for your exams differently and more effectively than the traditional exam preps on the market. You will have practice quizzes after each module to ensure you are confident on the topic you have completed before proceeding.

This will allow you to gauge your effectiveness before moving to the next module in your course. Vision Training Systems Courses also include practice exams designed to replicate and mirror the environment in the testing center. These exams are on average 100 questions to ensure you are 100% prepared before taking your certification exam.

Social Learning & Networking

Vision Training Systems has designed a world class Learning Management System (LMS) This system allows you to interact and collaborate with other students and Vision Training Systems employees, form study groups, engage in discussions in our NOW@ Forums, rate and “like” different courses and stay up to date with all the latest industry knowledge through our forums, student contributions and announcement features. This LMS is unmatched in the industry and makes learning fun and enjoyable.

Flash Cards & Educational Games

Vision Training System knows that education is not a one size fits all approach. Students learn in different ways through different tools. That is why we provide Flash Cards and Education Games throughout our courses. This will allow you to train in ways that keep you engaged and focused. Each course will have dozens of Flash Cards so you can sharpen your skill-sets throughout your training as well as educational games designed to make sure your retention level of the materials is extremely high.

Navigation & Controls

Vision Training System’s self-paced training programs are designed in a modular fashion to allow you the flexibility to work with expert level instruction anytime 24/7. All courses are arranged in defined sections with navigation controls allowing you to control the pace of your training. This allows students to learn at their own pace around their schedule.

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